Amazon delievered more than a billion items this holiday season
With the gifts open and the fun well
under way, retailers around the globe are turning to their books to see just
how successful the 2016 holiday season was. For Amazon, it’s smiles all around
as the e-commerce giant turned in a stellar performance leading up to
Christmas.
Amazon said on Tuesday that it shipped more than a
billion items worldwide during the holiday season with some of its best-sellers
being Amazon’s own devices like the Echo and Echo Dot. Indeed, an Echo Dot was
given as a gift at multiple events I attended over the past several days.
Jeff Wilke, CEO
Worldwide Consumer, Amazon, said that despite their best efforts and ramped-up
production, they still had trouble keeping Echo and Echo Dot in stock.
December 19
marked the company’s peak worldwide shipping day this holiday season.
Unsurprisingly,
Amazon notes that nearly three out of four customers (72 percent, to be exact)
shopped for the holidays using a mobile device. On Cyber Monday alone,
customers on mobile devices purchases around 46 electronics per second and 36
toys per second.
Amazon was also
instrumental in helping make the holidays special for others as it employed
more than 200,000 full-time and seasonal associates to help with the influx of
orders. This is in addition to the more than 45,000 robotics units it
had working alongside humans in some 20+ fulfillment centers.
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