Two Faraday Future execs resigns before CES debut
In what continues to be a tumultuous
time for the auto brand, two of Faraday Future's top executives have just resigned.
Their departure is especially notable given the
company's scheduled commercial
debut at CES in just a couple of weeks. We had previously reported on
Faraday Future's rumored financial instability and
possible lawsuits. FF needs to secure serious financial backers at
CES or they will likely run out of money by February.
Marco Mattiacci
and Jeorg Sommer, the two former executives, are well known in the industry and
have had top leadership positions before. Both were key acquisitions for
the Faraday Future team and brought industry knowledge as well as credibility
to the brand. Their tenure was short lived however, with the two being employed
for just seven and three months respectively.
Mattiacci was
president and CEO of Ferrari for their North American and Asia Pacific
markets before taking the position as chief brand and commercial officer at FF.
He was also a director for Ferrari's Formula 1 racing team. Sommer was vice
president for product marketing and growth at FF. He was previously a
Volkswagen executive and had top roles at several other European auto
makers.
The two were
hired to help straighten out the crumbling finances and inefficiencies that Faraday
Future had experienced. It isn't clear if the departure was mutually agreed
upon or if there were other motives. Sources have speculated to The Verge that FF may have cut the two to
increase funds for the vehicle launch. If this is true, it's a last ditch
effort to save a sinking ship right before a possible rescue.
We will know in
a few weeks. Stay tuned for more CES coverage surrounding Faraday Future and
other car tech innovations at the show.
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