Samsung's latest acquisition may pave the way for the next generation of SMS text messaging
Samsung isn’t allowing a troubled 2016
to stand in the way of progress. The Korean company announced it would be
spending $8 billion to acquire audio and auto systems maker Harman
earlier this week, and now it’s purchased a Rich Communications Services (RCS)
business from NewNet Communication Technologies.
The acquisition,
which could be the first step toward the next generation of SMS text messaging,
will see NewNet Canada continue to operate independently as a subsidiary of
Samsung Electronics Canada Inc.
The RCS standard
adds the kind of features found in messaging services such as WhatsApp and
Facebook Messenger to short message service (SMS) texting, including the ability
to see when someone is typing out a reply. Users will also be notified when a
recipient has read a text – another way to experience the dread that comes with
knowing someone’s read a message but hasn’t responded.
There’ll be
other benefits, too. The quality of voice and video calls will improve, while
sharing large multimedia files and high-resolution photos will become easier,
as will adding and removing people from group messages.
Samsung said
that users will be able to communicate on any network, with an RCS-enabled
device as well as SMS-only devices.
The precise
terms of the deal haven’t been disclosed, but Samsung will have paid a lot less
than it did for Harman. The company did, however, stress the importance of its
most recent purchase. "This acquisition is a critical milestone not just
for Samsung but also for the communications industry," it said in a statement.
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